The daily grind... literally |
Blood, sweat, and tears. Ok maybe not blood, we can swap
nouns and replace that with espresso. Espresso, sweat, and tears. That almost sums
up my summer. Sounds rough, huh? It was… but let me tell you why my first
step into the “real world” was so worth it.
I did an
internship with a national marketing and advertising firm, but my job as an
account executive was in sales, working directly with business owners of both small businesses and large corporations with the goal of getting them to buy
advertising with our company. If you can picture yourself going into 30+ businesses per day and
talking with owners while essentially living out of a car with a 15 min
interval day planner as your lifeline and taking calls from your boss once an
hour at minimum, then you can get a pretty good glimpse of my typical day. It
was excruciatingly difficult. I got rejected. A LOT. No matter how much I
thought I was going to get up and just kill it, sales is RUTHLESS. In the first
couple weeks of the internship, I was laser focused on making profits and was extremely hard on myself when I didn’t have a good day of sales. (I
would later learn that generally you would get rejected 20 times before you
hear one “yes”.) But the feeling I had when I did hear that “yes” was
like no other.
The rink I skated at while working in Louisville, KY... such great people! |
This was easily comparable to skating for me… you may have to go
through multiple competitions, maybe even multiple seasons with your team before you are on
top. But, when you finally get there, success tastes so much sweeter because of
the fact you stuck with it and persevered even during those hard times when you may have wanted to quit.
It wasn’t until a few weeks in that I realized the real
reason I was there and what I was really learning in this internship. I wasn’t
learning how to be a good salesperson or how to cut deals and rack in profits.
In retrospect, this summer was actually not about sales AT ALL. I was actually
learning and building upon some of the most simplest yet most important life lessons that are the ones vital to success.
Fun side trip to Nashville, TN with Miami friends |
Empathy: The ability to put your self in someone else’s
shoes and genuinely understand where they are coming from and why they think
and feel the way they do. This is something most of us have heard since we were young but I was able to see this summer more than ever how important it actually is, especially in the business world. As one would imagine, in talking to roughly 30 business owners a day, I saw and
heard it all. The minute I stopped my sales pitch and started expressing an
interest in the business owners and listening to their stories, the minute my
sales went through the roof. This was no coincidence. They began to trust me
and could see that I wasn’t there to just push a product on them; it wasn’t
about me making a sale. I was there to help them and their business
and I could only do so by taking an interest in them as people, not as potential
revenue generators for myself. I built relationships with these business owners and
grew to understand their stories… and they were all unique.
Beyonce concert with Sarah and Lauren in Chicago |
Empathy is something that will not only make you successful
in the workforce, but in all facets of life, and definitely in skating. When
considering leadership, only when you can have empathy and truly make an effort
to listen and understand why someone is the way they are and think the way they do can you
expect to be an effective leader and make a positive difference. As members of
a team, this is something that can benefit everyone whether you’re in a
leadership position or not. By genuinely trying to understand each one of our
teammates (and coaches) regardless of if we agree with their points of view or
style of learning/coaching, we would all be more successful in working together
to achieve a goal because of this common bond that is created through empathy.
My roommate Vanessa and I across the Ohio River overlooking Cincinnati |
So, in the end, this summer didn’t make me dread the real world, as grueling as my internship was. It made me excited for what is to come because I saw firsthand how much I could accomplish with dedication and work and also how much there is to LEARN. I know now that I can be successful in whatever path I choose after graduation. There is so much opportunity out there for those who are willing to work for it. So yes, life may get more difficult after college, but it certainly doesn’t END.
Over and out,
Ashleigh